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About Human Factors International (HFI)

Our HFI technical staff has over 500 years of combined usability engineering experience.   HFI  directors
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Who We Are

Human Factors International (HFI) is a user-centered design company. Our mission is to improve the interactions that people have with computers. We offer training, consulting and products for improving the usability of Web sites, Intranets, Internet-based applications, and Windows™ applications. We help our clients provide more friendly and efficient interfaces for their customers, clients and employees.

Most of our technical consultants and seminar instructors are PhDs in ergonomics, the science of "user friendliness". Many are Human Factors and Ergonomics Society members and certified by the Board of Certified Professional Ergonomists.

Eric Schaffer, PhD, started HFI in 1988, building on his half of Human Performance Associates, a company he helped start in 1981. Our home office is in Fairfield, Iowa, with satellite offices in Boston, MA; Baltimore, MD; Hazlet, NJ; Dayton, OH; San Francisco, CA; London, UK; and Mumbai, India.

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What We Do

HFI offers complete end-to-end User-Centered Solutions™ for Web, Intranet and Internet-based applications, including design, implementation, deployment and maintenance.

HFI also trains and consults with developers to help them create interfaces that are easier to use. Our ergonomics knowledge is a dynamic blend of art and technology based on the latest research in the cognitive sciences. The training and certification curriculum includes courses such as:

  • User-Centered Web and Application Design
  • User-Centered Analysis and Conceptual Design
  • Practical Usability Testing
  • Putting Research into Practice

We offer many types of consulting services, including:

  • User Interface Structure Design
  • Detailed Screen Design
  • Web and GUI Standards
  • Expert Review
  • Usability Testing
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Who We Serve HFI consultants have led over 200 interface design projects for Fortune 500 clients. Industries we have helped include telecommunications, insurance, banking, financial services, manufacturing, software development, shipping, medical equipment, government, and consumer products. We have helped IS departments reduce user support requirements, and software developers increase market share.
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Corporate Offices

Main Office
410 West Lowe
P.O. Box 2020
Fairfield, IA 52556
Phone: (800) 242-4480
           (641) 472-4480
Fax: (641) 472-5412
E-mail:

Boston Office
1050 Waltham Street,
Suite 410
Lexington, MA 02421
Phone: (781) 860-7200
Fax: (781) 860-7979

Human Factors Europe Ltd.
Winchester House
259-269 Old Marylebone Road
London NW1 5RA UK
Tel +44 20 7170 4164
Fax +44 20 7170 4161
Mobile: +44 774 8712694

West Coast Office
235 Montgomery Street
Suite 810
San Francisco, CA 94104
Phone: (415) 765-0960
Fax: (415) 765-0961

Baltimore Office
1720 Thames Street
Baltimore, MD 21231
Phone: (410) 327-1012 / 1013
Fax : (410) 327-1014
E-mail:

HFI-India
Chemtex House, 4th Floor
Mainstreet, Hiranandani Gardens
Powai, Mumbai - 400 076
Phone: 91 22 2570 8465 /6 /7 /8
Fax: 91 22 2570 8468

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Call us now – 800-242-4480, or fill out our Contact Us form.