New HFI white paper
In this white paper
Seven years ago, HFI established industry-standard certification of usability professionals' knowledge and skills in user-centered design. We are pleased to review the progress of the Certified Usability Analyst™ (CUA) program in this white paper.
Since launching the CUA certification, over 2500 usability practitioners, designers, managers, and business owners around the world have passed the exam and been certified as CUAs. The CUA has become a recognized certification among both user experience professionals and enterprise organizations. The expertise of CUAs has contributed significantly to the expansion of user-centered site and application design both in client/employer organizations and across the profession.
This paper explores the value of CUA certification in:
- Building the skills of the practitioner
- Enhancing careers
- Making teams and business units effective
- Meeting organizations' business objectives
Jay has been at HFI for 17 years, initially as VP of Marketing and Sales, and since July, 1999, as President. HFI is Jay's third consulting company. His entire career has been focussed on how to consistently grow consulting companies.
Jay';s favorite endeavor is the promotion of usability and improving the user experience. He is a great proponent of HFI's technical team and is very supportive of innovative marketing initiatives. Providing HFI's customers with strong customer service and sales support is a top priority.
Jay has an MBA from San Francisco State University, and a BS in Chemical Engineering from University of California, Berkeley.
Jay More
President
Human Factors International, Inc.
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