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Ask Eric: Questions & Answers

Each month Dr. Eric Schaffer answers selected questions on usable interface design. Recent Questions
Archived questions and answers about ...

Special Design Considerations

December 26, 2006 – submitted by Gupta of Pune, India

Question: Hi Dr Schaffer. I would like to know the role of usability in automotive design . Do automobile companies around the globe implement user centered design methodologies aggressively which are so common in the software industry. If yes to what extent?

Eric's response: There is actually a whole division of the usability field that specifically concentrates on transportation. Those who specialize in this are generally a bit separate from the usability generalist, and are very focused and advanced. I've seen a lot of good research on control systems; even down to the details of the ratio of steering wheel movement to tire angle change. So the usability technology is very much there. I am, however, not really sure to what extent this is institutionalized. They certainly include usability people in the design process. But I am not sure to what extent this is a mature process with methods, tools, quality assurance, documentation, etc.

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September 22, 2006 – submitted by Ravindra Papineni of Austin, TX

Question: In my opinion the computerized (voice recognition type) IVR leaves more customers unhappy. I end up repeating and shouting at those virtual agents almost all times. It takes more time just to input trivial answers. Do corporations really save costs on these? Is there research data available on what percentage of users like it or hate it? What is your opinion on these virtual agents? Thanks in advance.

Eric's response: Well it depends greatly on how it is done. The systems that have good recognition algorithms working against a restricted word-set do pretty well. Certainly we have seen success in the last 4-5 years (where before then recognition errors made things difficult).

But today there are also cases where voice recognition systems are natural SOUNDING only. That is once someone knows how to use the system, understands the allowed words and syntax, then it works nicely. It sounds to an outsider like a very natural conversation, but it may have taken the user a week of training to be able to do that. It may SOUND like a natural friendly conversation to an outsider. But it is not really that.

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September 15, 2006 – submitted by Christina Chang of St. Louis, MO

Question: First of all. I thank you for all the wonderful resources your company provides - your Web site, your books and the white papers, newsletter, etc. I am planning to get on your training track in 2007.

Our company does EMR software and will have a handheld version. I am going to do a usability analyst of it. Do you have any good principles, suggestions or resources that I can refer to. I am pretty new in handheld applications. Thanks very much!

Eric's response: Christina,we are happy you enjoy the material. It is amazing to me that we get 1/3 of a million unique visitors a year on humanfactors.com Also, I'm VERY sure you will enjoy the training program. In many ways the training has become a central repository of HFI's experience and knowledge in the field. Not a bad investment of two weeks total.

When you are working on "Baby Face" interfaces you will find that 92% of the design process and principles are exactly the same as full sized interfaces. Most differences have to do with working in the limited space and with restricted input devices/speeds. This means you end up with more modal interfaces (where a given key means different things depending on the mode you are working in), and more unpacked interfaces (that step the user through an operation in small screen bites). All this makes it harder to show the big picture and keep the users oriented.

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May 17, 2006 – submitted by Diane Albert of Claysburg, PA

Question: I read a recent article in a technical magazine that spoke about accessibility issues for Web sites. A major department store was at the forefront of a lawsuit because their site was not navigable by assistive technology. I work for a privately held retail company and we have a Web site which lists our locations, gifts to buy, etc. Can you please interpret the laws regarding Web site accessibility as it pertains to non-government, non-public companies?.

Eric's response: I'm not a lawyer, but my understanding is that you are not required to be Section 508 compliant unless you are doing government business. You may want to be compliant, since being inaccessible can create some negative press. You may even gain some customers by being complaint. But compliance, and level of compliance, I believe to be a business decision.

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February 20, 2006 – submitted by Patrick Williams of Washington, DC

Question: My organization is considering replacing all or part of a large technical document with an FAQ format. Are there standards or references which explain when an FAQ format is appropriate? Are there references which explain how to develop and organize such a site?

Eric's response: Well that won't work.

An FAQ is an effective and often used part of Web sites. But there is a real limit to a basic FAQ format. An FAQ is generally a list of common questions. How many questions can you list and still have users be able to find things? The user will not know how you have phrased the question. So an alphabetic organization won't work. Grouping items logically helps, but in a classic FAQ there is a limit on how many items can be reached even after grouping.

There are certainly advanced FAQ formats, which are usually based on various types of searches. But these are really forms of online documentation.

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February 9, 2006 – submitted by Pinky Thakkar of USA

Question: Could you tell me the pros and cons of UI on portlets. How does one design and keep UI guidelines in creating their portlets on a portal?

Eric's response: A portlet is just a frame with a given set of content. It matters more from a technology viewpoint than from a user viewpoint. In a sense, the user does not really know that they are using portlets. Given this, the exact same UI design principles apply as if you were hard coding a page. Just as there is no difference when you switch to object-oriented coding. The same user experience is optimal.

It is true that some portal tools restrict your design. You may have to show frames and have facilities for closing and rearranging portlets. But these issues are usually minor.

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January 23, 2006 – submitted by Suma Mohan of Singapore

Question: What do you think are the most important usability issues in developing software for cultural diversity?

Eric's response: There are many levels of design challenge in cross-cultural work. There is the obvious and essential translation and conversion of formats. There is also modification of business rules based on legal requirements and local conventions. But some of the most interesting issues have to do with different taskflows and work styles. The single biggest dimension seems to be individualistic vs. communal cultures. This significantly changes many designs. There are many additional dimensions (such as how hierarchical a culture is, or how easily they accept risk or ambiguity.

Finally, I want to mention that our usability engineering METHODS must also change as per culture. The standard methods were mostly developed in the United States. They often work poorly in Asia.

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