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AN OLD TECHNOLOGY MAY BE THE ANSWER TO CONTENT DELIVERY WOES.
By Ariana Donalds

 


We've been watching intently as tech gadgets get smaller and smaller. As these mobile devices have shrunk, so have interfaces. It is becoming increasingly difficult to read emails on cell phones and surf the Net on the tiny screens of handheld PCs.

Fortunately, one firm offers a solution: Human Factors International, a software usability consulting and training company, is calling attention to an old technology called RSVP (Rapid Serial Visual Presentation) for use in new tech devices. With RSVP, single words flash on a screen in succession at a speed specified by the user to facilitate quick reading and comprehension. For devices with small interfaces in which space and attention span are limited, this technology permits a user-friendly and effective mode of content delivery.

To demonstrate the use of RSVP on the Internet, Human Factors developed FlashReader, an application with a stereo-like interface that allows users to read content one word at a time. Operating the application is easy: simply choose one of nine speeds (100 to 900 words per minute) and click "play." If you need to look away, click "pause," and if you need to start over, click "rewind." It's a rudimentary interface and application of the technology, but Douglas Walker, manager of marketing communications for Human Factors, says, "FlashReader is intended simply to illustrate a point—how we can improve reading speeds online."

RSVP increases users' reading speeds in almost no time. Human Factors founder and CEO Eric Schaffer, Ph.D., CPE, explains, "Normal reading speed is 250 to 300 words per minute. With no practice, people will read at 400 words per minute using RSVP. With some practice, it is easy to read 600 to 800 words per minute." While practicing to read devices that are supposed to simplify life may seem counterintuitive, testing by Human Factors shows that it doesn't take long for readers to master the reading method.

In an experiment that demonstrated how quickly RSVP could improve reading speeds, participants in Human Factors' Annual User Interface Update seminar in 1999 were asked to read a document on paper, which they did at an average rate of 342 wpm. When the document was delivered via RSVP, the average reading rate for the class more than tripled to 1212 wpm. The class was tested for comprehension: Among the readers with a score of 75 percent or higher, three participants had achieved a whopping speed of 1600 wpm, and several more clocked in at 1300 wpm.

Still, there are a few drawbacks to RSVP. Because the eye picks up approximately eight characters at a time in normal reading, RSVP begins to break down with longer words; but Schaffer says the effect is minor on nine- to ten-character words. Also, Schaffer admits, "RSVP is not very pleasant for long-term reading tasks. It feels a bit like being dragged down a gravel road." Thankfully, the appeal of RSVP for the interactive community lies largely in its application for short-term reading tasks: Most wireless Web surfers on the go are not looking to read War & Peace. They're probably reading email or searching for a weather forecast, baseball score, or stock price.

Another concern consumers may have is the inability to skim text; with RSVP, you have to read everything one word at a time. But, Schaffer explains, "Normal reading is in fact one word at a time. The difference is that with normal reading, the user must move his or her eye to read the page. The advantage of RSVP is that reading a single word at a time removes the need for time wasted in visual saccade, or eye movements from one word to the next. The computer does the work; the eye just absorbs the input." Besides, reading speeds increase so greatly with RSVP (up to 2000 wpm) that skimming seems unnecessary and perhaps even excessive.

RSVP is an admittedly simple concept. And it has been proved to increase reading speeds while maintaining acceptable comprehension levels. RSVP has been around since the mid-'60s, and has been used to help teach children with learning disabilities. And Human Factors is not the only backer of the technology: The Xerox Palo Alto Research Center recently developed an exhibition called Experiments in the Future of Reading (XFR), which explored new modes of delivering dynamic text in the information age in a user-friendly manner. XFR includes Speeder Reader, which employs RSVP through a car-racing video-game metaphor.

Currently, it seems that researchers are more interested in RSVP than handheld makers, who haven't even offered the technology as a plug-in for email devices. Schaffer says, "The people who are really aware of RSVP are psychologists specializing in vision; the people developing handhelds are not really aware of RSVP."

Handheld makers, meet RSVP.

URLs:
http://www.humanfactors.com/
http://www.flashreader.com/


While space-saving mobile devices make it easier for us to stay connected, their small screens make it almost impossible to read text-based messages and browse Web content. We strain our eyes and our patience. How can these devices be made more user-friendly? RSVP may be the answer. By presenting one word at a time in rapid succession, RSVP allows readers to absorb words quickly with little effort.

 
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