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Phil Goddard is HFI Executive Director, Western Region, with 14 years experience in usability, 13 of those with HFI.
Phil was on the Research Faculty at the University of Maryland, College Park, and a Post Doctoral Fellow with the National Institute of Health, and the Medical College of Pennsylvania. He has a Ph.D. in Cognitive Psychology, an M.S. in Cognitive Pyschobiology, and a B.S. in Psychology/Biology.
As director of training, Phil developed HFI's training curriculum and usability analyst certification program (CUA). He has published in scientific journals in the field of aging and cognitive performance, and served as reviewer for NCI's usability guidelines.
Phil is expert in all facets of usability engineering and user experience design including techniques for concept design, feasibility, customer definition, sites and application design and assessment, strategic development, usability metrics, usability infrastructure development, management, consulting, and mentoring.
Recent projects have included financial services, health insurance, consumer user interface, corporate intranets, and e-commerce and corporate identity sites.
Recent clients include Dell, Macys, Wal-Mart, Toyota, Chevron, Symantec, Kaiser-Permanente, IndymacBank, DirecTV, Wellpoint, and CapGroup. |
